Get the intelligence you need to overhaul your web copy.

Take my insights - and use them to increase your bookings, sign-ups, and sales.


You know your website sucks.

But you don't have the budget to hire a full-time copywriter either. Talk about being caught between a rock and a hard place.

But what you do have is a scrappy in-house team that wears all the hats.

If they had a blueprint - a cheat sheet - that told them what to do, and HOW to do it?

Then they could move mountains. And make miracles happen.

I create these blueprints.

All your people have to do… is follow them.

And they won’t be flying blind.

Strategy backs every change I suggest. Copywriting isn’t just salespersonship in print.

Copywriting is backed by data. By science.

So if you can’t afford to bring me aboard…

If you can’t afford my research chops, my ability to immerse myself in a project and come up with a Big Idea that’ll separate you from the pack…

This is the next best thing.

So... how much do my web copy blueprints cost?

In life, quality costs more. But in the end, it usually ends up being the cheaper option.

I’m curious: Have you ever hired writing help for pennies on the dollar… but (a) had to fix everything yourself or (b) bring in a legit copywriter to clean things up?

I’m option B – but if you’re just getting started, you can get things right the first time.

With all that out of the way… Here’s what I charge:

Copy audit (one page)

527 USD (one-time) – I’ll create a detailed report highlighting ALL conversion improvement opportunities on your home page.

Do your headlines command attention? Does your messaging address the needs, desires, and objections of your target personas? Are your CTAs irresistible… or do they cause leads to hesitate?

We’ll identify every friction point, and offer solutions that’ll increase on-page conversions.

Website Copy Audit

From 1,997 USD (one time) – I’ll create a detailed report highlighting ALL conversion opportunities… on EVERY page of your website.

Does each page have a clear conversion goal? Do they address the needs and desires of the person visiting it? Does each page flow logically into the next? Are you asking for the sale on conversion-focused pages?

We’ll identify every friction point, and offer solutions that’ll increase on-page conversions.